This paper formulates a semiotic metatheory (theory of change) of human communication, in six analytical steps: First, semiology indicates that the coding function in communication relies on the nature of the signifier and the signified. Second, the nature of coding (as distinct from its function) is best described by social systems theory. Third,…

This paper presents a model of communication's potential role in international development, suggesting that communication specialists use the model to help international development agencies reach their idealized goals. The model proposes that communication specialists follow five ethical principles: concentrate on process rather than program;…

Reference service can be defined as the interpersonal communication process which is designed to provide information to a person who needs it, either directly from an appropriate source, or indirectly by providing the person with the source or teaching him how to find the needed information in the sources. (Author/JAB)

Presents a model of meanings in coherent conversation taking the form of a hierarchy of levels of cognitive interpolations between the stream of behavior and archetypal patterns in conversations. A study of indirect responses in conversation is reported which supports the hierarchical structure of the model. (JMF)

Using the coorientational framework developed by McLeod and Chaffee, this study tested Bem's theory that an individual performing a behavior (speaker) and an individual observing the behavior (listener) use the same evidence when evaluating the performer's attitudes. Participants included 96 undergraduate students at the University of…

Relational communication refers to the control or dominance aspects of message exchange in dyads--distinguishing it from the report or referential aspects of communication. In relational communicational analysis, messages as transactions are emphasized; major theoretical concepts which emerge are symmetry, transitoriness, and complementarity of…