Purpose: The lack of change structures can be seen as an important reason why sustainability continues to suffer a niche existence in most higher education organisations. This is a problem because universities can leverage their teaching, research and operations to advance solutions to climate change, hunger and other Sustainable Development…

Describes a model designed to assist managers in identifying employees' specific and preferred skills. These skills are broken down into four categories: creators/developers, implementers, managers, and marketers and promoters. Application of the model is discussed, along with ways to utilize preferred skills. (CT)

With constant changes taking place in the practice of public relations, evaluation and modification are requisite to maintaining a competitive degree program with competitive graduates. Whether a program is in the process of being developed or is being evaluated for certification or reaccreditation, it is critical to look to current and future…

Although the enrollments in vocational-technical education programs have been increasing steadily, a great deal of misunderstanding still exists about these programs. Vocational-technical education has an image problem. A coordinated, comprehensive communication program using a variety of media, such as newspapers, radio, and publications, should…

To address a public relations problem faced by a large urban public school district in Texas, we conducted action research that resulted in an audited self-monitoring system for high-stakes testing environments. The system monitors violations of testing protocols while identifying and disseminating best practices to improve the education of…

A public relations model provided the basis for the five-step ROPES college fund-raising model: (1) research on the institution, the funding opportunity, and the publics targeted; (2) objective setting for both office output and program impact; (3) programming to meet those objectives; (4) evaluation of the effectiveness, not just efficiency, of…

These guidelines were developed to assist school administrators who have the responsibility of organizing a one- to three-day professional development program. The first section outlines the tasks involved in planning and implementing a workshop. The remaining sections cover the following: (1) developing and utilizing the workshop theme; (2)…

The guide is designed to help elementary school administrators and school communities in making decisions about FLES (foreign language in the elementary school) program design and implementation. An introductory chapter provides definitions of relevant program types (FLES, exploratory/FLEX, and immersion). The second chapter reviews the current…

This guidebook provides information to help local communities plan and carry out National Community Education Day, a day that has been promoted since 1982. The guide is organized in six sections. The first section contains a message for local sponsors and an overview of early childhood and family education. The second section provides ideas for…

The Albuquerque Language Teachers Association's strategy for increasing public awareness of and support for second-language education has three components: (1) identifying goals; (2) defining projects; and (3) publicizing projects. (Author/CB)

Recognizing that unhealthy children cannot learn and that an uneducated child will become a drain on society, this report describes the efforts of the National Health and Education Consortium (NHEC) to promote collaboration among the health and education professions to improve the health of children. The report describes the creation and operation…

In order to deal with the decline in full-time equivalent enrollment at Moraine Valley Community College (MVCC) for the first time in its ten-year history, a model recruitment plan was developed, aimed at increasing enrollments in college programs with weak draw and among communities and high schools whose participation rates were low. The plan…

A model is presented for constructing and evaluating an effective alumni volunteer program to aid in the student recruitment effort. A review of successful programs reveals certain common features and provides important touchstones for other schools looking for the principles and practices with which to organize their own efforts. The first…

A project entitled the LINK Program was undertaken to develop a model program of educational brokering through union locals and small businesses in the Lehigh Valley in Pennsylvania. Included among the major project activities were the following: contacting unions, presenting a model program to them, and soliciting support from union officials;…

This guide contains information intended to help schools set up volunteer programs and use volunteers to conduct and enhance adult education programs. Although the handbook is aimed at the field of adult education, it also contains information that could be used to recruit and use volunteers in programs in any field. The guide is organized in…