Investigated the universality of myth and its function within the framework of television, employing examples from television news coverage and popular culture. Examined the role of the communication scholar and the artist with regard to creating and destroying mythologies. (PD)

Reflecting the ideas of Roland Barthes, this paper examines the nature and importance of myth as a type of speech. The investigation proceeds by discussing myth from the perspectives of both traditional and contemporary disciplines, then considers the universality of myth, its religious impulse, and its functions. Using examples from television…