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Crompton, John L. – Parks and Recreation, 1983
This article describes both a short- and long-term strategic marketing planning approach for the parks and recreation manager. Both plans involve a needs assessment, objective development, marketing plans, and evaluations. Also discussed is a continuum of stragetic program options ranging from developing new programs to terminating existing…
Descriptors: Administration, Change Strategies, Marketing, Needs Assessment
Southern Illinois Univ., Carbondale. – 1979
The objectives of the reported conference were: 1) to determine what significant changes are occurring in campground management; 2) to view demonstration campground areas and discuss related information dissemination efforts; 3) to determine what campground research is presently underway, and whether more is needed; and, 4) to determine possible…
Descriptors: Camping, Environmental Research, Forestry, Futures (of Society)
Carleton, Nancy L.; And Others – 1984
Through efforts of concerned, knowledgeable, and culturally aware individuals, recreational programs which may help the special needs of Native Americans can be designed and implemented. Knowledge of tribal similarities and differences, cultural values, diverse life-styles, tribal beliefs, socioeconomic status, and leisure pursuits is paramount in…
Descriptors: American Indian Culture, American Indian Education, American Indians, Community Involvement
