Discusses the advantages for libraries of utilizing print media for public information and public relations. News releases, interest stories, and feature stories are described, and hints on writing style for each format and on getting items printed are offered. (MES)

Presents constructive suggestions for preparing school newsletters for the community. Highlights include functions and frustrations; establishing a purpose; appearance (paper, type of reproduction); readability; general content (news items of high reader interest); and regular features (calendar of upcoming events, instructional activity briefs,…

The 17 short pieces in this guide advise librarians how to enhance the profile of their organizations through increased interest in the media and more visible involvement in the community, and how to address budgeting, planning, and evaluating a public relations program. Fourteen rules of thumb for preparing and using news releases are described…