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Tuttle, Richard B., Ed. – 1983
Intended for newspaper managing editors, this collection of articles includes the following topics and authors: religion coverage, by Robert Bentley; arts and entertainment reviews, by Larry Fuller; restaurant reviews, by Mary Ann Thompson; getting kids to read newspapers, by Anita Sama; reaching teen readers, by Jane Bennett; and lifestyle…
Descriptors: Audiences, Journalism, News Media, News Reporting
Dye, Robert M., Ed. – 1983
Intended for newspaper writers and editors, this collection of articles includes the following titles and authors: "VDTs, TV Haven't Shocked Editors" by Jay Rogers; "Opinions Vary on Electronics' Effect" by Bob Nordyke; "A Few Kind Words for the Censors" by Hugh A. Mulligan; "Those Awards Have Their Limitations" by Larry Fortner; "Obituaries Are…
Descriptors: Electronics, Journalism, News Media, News Reporting
Bonus, Thaddeus, Ed. – 1984
Guidelines for developing the internal communications of colleges and universities, researching internal communication needs, and increasing information flow through traditional and nontraditional media are provided in 11 articles. Titles and authors include the following: "Work for an Open Internal Communication Policy" (Thaddeus Bonus); "Five…
Descriptors: Communications, Editing, Higher Education, Information Dissemination
Berger, Joel S., Ed. – 1981
"CASE Currents" and "Techniques" articles, materials written especially for this manual, and papers from the 1976 CASE News/Information Special Conference make up this updated handbook on how to make a college news service more effective. Part I, "Managing the News Service" contains nine papers dealing with such issues as managing, staffing,…
Descriptors: Computer Oriented Programs, Higher Education, News Media, News Reporting
Berger, Joel S., Ed. – 1978
This handbook is intended as a reference tool for use in the college or university's public information office, news bureau, information services, or public relations office. An update of an earlier edition, it presents articles by a number of authors, some from CASE Currents, bulletin of the Council for Advancement and Support of Education. It…
Descriptors: Advertising, Broadcast Industry, Cable Television, Directories
Download full textAlberger, Patricia L., Ed.; Carter, Virginia L., Ed. – 1981
Techniques for science writers are outlined in a handbook designed to help research communicators define their field and to understand better the world of the researcher. It is argued that the public appetite for news about science is considerable and that the public's understanding of science would be fostered through collaboration among…
Descriptors: Communication Skills, Credibility, Higher Education, Journalism
