Results were interpreted supporting a social learning view of observational learning that emphasizes contral processing of response information in the acquisition phase and motor reproduction and incentive processes in the overt enactment of what has been learned. (Author)

The present study examined the influence of memory codes varying in meaningfulness and retrievability and cumulative rehearsal on retention of observationally learned responses over increasing temporal intervals. (Editor)

Traditional learning theories stress that people are either conditioned through reward and punishment or by close association with neutral or evocative stimuli. These direct experience theories do not account for people's learning complex behavior through observation. Attentional, retention, motoric reproduction, reinforcement, and motivational…