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College and University | 2 |
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Journal Articles | 2 |
Reports - Descriptive | 1 |
Reports - Research | 1 |
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Hite, Robert E.; Yearwood, Alisa – College and University, 2001
Systematically examined the content and components of college viewbooks/brochures. Compiled findings on: (1) physical components (e.g., photographs and slogans); (2) message content based on school characteristics such as size, type of school, enrollment, location, etc.; and (3) the type of image schools with different characteristics are seeking…
Descriptors: Colleges, Content Analysis, Orientation Materials, Pamphlets

Hartnagel, Douglas – College and University, 1986
The University of Massachusetts/Boston's program of short- and long-term orientation, organizational communication, career development, and professional recognition for administrative support staff is described. (MSE)
Descriptors: Career Development, College Administration, Higher Education, Interprofessional Relationship