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Direct linkFox, Janet; Cater, Melissa – Journal of Extension, 2011
This article provides a critical perspective on the increasing involvement of young people in participatory evaluation as well as identifies the factors to consider when designing a youth-led evaluation project. Through this avenue, young people will increase their participation in organizational development and community change. Youth-led…
Descriptors: Program Evaluation, Young Adults, Performance Factors, Participatory Research
Revising an Extension Education Website for Limited Resource Audiences Using Social Marketing Theory
Francis, Sarah L.; Martin, Peggy; Taylor, Kristin – Journal of Extension, 2011
Spend Smart Eat Smart (SSES), a unique website combining nutrition and food buying education for limited resource audiences (LRAs), was revised using social marketing theory to make it more appealing and relevant to LRAs (25-40 years). Focus groups and surveys identified the needs and preferences of LRAs. Needs were cooking, basic health, and…
Descriptors: Extension Education, Focus Groups, Nutrition, Marketing
