Descriptor
Evaluation Criteria | 1 |
Marketing | 1 |
Needs Assessment | 1 |
Operations Research | 1 |
Organizational Development | 1 |
Performance Factors | 1 |
Resources | 1 |
Strategic Planning | 1 |
Source
Performance and Instruction | 1 |
Author
Kaufman, Roger | 1 |
Publication Type
Journal Articles | 1 |
Opinion Papers | 1 |
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Kaufman, Roger – Performance and Instruction, 1995
Discusses marketing and management strategies and evaluates the path most traveled; going beyond market-driven; proactive and reactive organizational positioning; ways to manage human and physical resources to make both market-driven and market-making contributions; and values necessary for an organization to move from market-driven to…
Descriptors: Evaluation Criteria, Marketing, Needs Assessment, Operations Research