This paper provides a literature review of the elaboration likelihood model (ELM) as applied in persuasion. Specifically, the paper addresses distraction with regard to effects on persuasion. In addition, the application of proxemic violations as peripheral cues in message processing is discussed. Finally, the paper proposes to shed new light on…

Presumably, during persuasion, a violation of a subject's expected distance would act as a distraction, increase the likelihood of message acceptance, create fewer counterarguments, and shift the listener's focus from message content to speaker characteristics. Forty-nine undergraduate speech students participated in a study at a major…