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Benoit, William L. – Argumentation and Advocacy, 1989
Investigates the relationship between argumentation advanced by attorneys in four Supreme Court cases and the reasoning proffered by the Court in its decisions in those cases. Finds attorney argumentation sometimes irrelevant to the Court's reasoning and sometimes adopted by the Court. Offers a perspective on argumentation and decision making to…
Descriptors: Court Litigation, Decision Making, Persuasive Discourse, Rhetorical Criticism
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Benoit, William L.; Pier, P. M.; Blaney, Joseph R. – Communication Quarterly, 1997
Articulates a theoretical framework for understanding the fundamental functions of political advertising (acclaiming, attacking, defending) which occur on the twin grounds of policy considerations and character. Applies this theory of political discourse to presidential general election television spots from 1980-1996, finding that Democrats and…
Descriptors: Advertising, Communication Research, Discourse Analysis, Persuasive Discourse
Benoit, William L.; Follert, Vincent F. – 1979
Legislative intent as a debate tactic is drawn from the judicial system as a fundamental concept in the interpretation of statutes. Two paradigms for the application of legislative intent have emerged: (1) the courts will examine the affirmative proposal after enactment to bring it into line with the intent of the affirmative team, and (2) the…
Descriptors: Debate, Higher Education, Persuasive Discourse, Public Speaking
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Benoit, William L.; Follert, Vincent F. – Communication Education, 1986
Reports results of a survey of graduate courses in argumentation theory. Includes data on types of courses, theorists, historical and basic concepts in argument, everyday argument, resources (books and articles), etc. (PD)
Descriptors: Course Content, Graduate Study, Higher Education, Persuasive Discourse
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Benoit, William L.; Dorries, Bruce – Communication Quarterly, 1996
Develops a typology of persuasive attack strategies. Identifies two key components of persuasive attack: responsibility and offensiveness. Describes several strategies for intensifying each of these elements. Applies this analysis to "Dateline NBC"'s allegations that Wal-Mart's "Buy American" campaign was deceptive. Concludes…
Descriptors: Communication Research, Discourse Analysis, Higher Education, Organizational Communication
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Benoit, William L. – Communication Quarterly, 1997
Examines the strategies used by actor Hugh Grant (in his appearances on talk shows) to help restore his reputation after he was arrested for lewd behavior with a prostitute. Uses this case as a springboard to contrast entertainment image repair with political and corporate image repair, arguing that important situational differences can be…
Descriptors: Case Studies, Communication Research, Discourse Analysis, Higher Education
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Benoit, William L.; And Others – Journal of the American Forensic Association, 1986
Outlines the need to develop specific decision rules for the various judging paradigms in academic debate. Uses the policy-making metaphor as an example. (PD)
Descriptors: Debate, Decision Making, Evaluation Criteria, Higher Education
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Benoit, William L.; Hanczor, Robert S. – Communication Quarterly, 1994
Analyzes Tonya Harding's defense of her image in "Eye to Eye with Connie Chung," applying the theory of image restoration discourse. Finds that the principal strategies employed in her behalf were bolstering, denial, and attacking her accuser, but that these strategies were not developed very effectively in this instance. (SR)
Descriptors: Communication Research, Discourse Analysis, Higher Education, Interpersonal Communication
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Benoit, William L.; Lindsey, James J. – Journal of the American Forensic Association, 1987
Analyzes how the manufacturer dealt with the Tylenol poisonings: the link between Tylenol and the poisoning was denied, its image as a safe product was bolstered, capsules were differentiated from other products, and as a result, sales recovered. Extends the applicability of apologia as a way to analyze other media campaigns. (SKC)
Descriptors: Advertising, Communication Research, Consumer Protection, Mass Media
Benoit, William L. – Southern Speech Communication Journal, 1982
Identifies nine rhetorical strategies in Nixon's public utterances on Watergate and traces their development through four phases. Examines polls which reveal that these strategies failed to stem the tide of negative opinion. (PD)
Descriptors: Content Analysis, Ethics, Persuasive Discourse, Politics
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Benoit, William L. – Communication Studies, 1991
Investigates the argumentation advanced in briefs, oral arguments, and the Supreme Court's opinion in the case of Miranda versus Arizona. Considers the background of the case, analyzes the argumentation and its influences on the court, and stresses the importance of viewing the Supreme Court as an active participant in the decision-making process.…
Descriptors: Communication Research, Constitutional Law, Court Litigation, Decision Making
Follert, Vincent F.; Benoit, William L. – 1981
The recent innovation of adapting the debate to the judge's preferred philosophy appears to have been supplanted by a converse trend: advocates now attempt to force the judge to adopt the paradigm dictated by the strategies of the debate round. The existence of such a widespread dispute over the appropriate decision making system in debate…
Descriptors: Debate, Decision Making, Evaluation Criteria, Guidelines
Benoit, William L. – Southern Speech Communication Journal, 1987
Indicated that (1) arguments perceived as strong by receivers generated both more favorable, supportive cognitive responses and attitude change than weak message arguments; and (2) perceived source expertise and attractiveness influenced cognitive responses, but not in a coherent fashion or to the extent that they effect attitude change. (JD)
Descriptors: Attitude Change, Behavior Patterns, Communication Research, Credibility
Benoit, William L. – 1984
Both rhetorical theorists and attitude change theorists agree that characteristics of the source of persuasive communication can improve the persuasiveness of that message. Writers from both perspectives have approached this notion from two divergent perspectives. Isocrates was concerned with the speaker's prior reputation, which is quite similar…
Descriptors: Classical Literature, Communication Research, Comparative Analysis, Credibility
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Dean, Kevin W.; Benoit, William L. – National Forensic Journal, 1984
Analyzes ballot comments of judges who were evaluating competitive rhetorical criticism events. Summarizes their comments to provide criteria for students competing in this speaking event. (PD)
Descriptors: Communication Research, Competition, Content Analysis, Evaluation Criteria
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