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Freshley, Dwight L.; Haywood, Arden – 1989
To shed light on why President Ronald Reagan chose radio as his favorite medium, a study examined President Reagan's radio addresses in the first year of his second term, 1985, and compared them with his first term speeches of August 1982 to August 1983. The study also compared President Franklin D. Roosevelt's fireside chats with Reagan's radio…
Descriptors: Communication Skills, Comparative Analysis, Discourse Analysis, Media Research
