The main argument of this paper is that the Virtual Linguistic Landscape (VLL) of advertising allows the utilisation of persuasion strategies that transcend the traditional separation of named languages to produce the maximum effect on potential customers. The paper challenges the segregational view of language, which assumes that communication…

Rhetoric plays an important role in helping information technology (IT) professionals communicate their ideas clearly and effectively. By employing rhetorical devices when speaking about technology topics, IT professionals can present logical and convincing arguments, and demonstrate their knowledge and expertise while engaging the audience and…

Power distance (PD), a cultural value denoting acceptance of asymmetrical power relationships, influences the force of rhetoric used by a writer to address their reader. However, AI technologies such as ChatGPT lack an explicit awareness of PD, which could affect the quality of AI-generated persuasive texts used for language learning. To…

This brief report presents the preliminary results of the textual data analysis within a qualitative longitudinal study that examines ESL adolescent writers' voice in their academic writing as they transition from a High School Preparation (HSP) intensive English program to mainstream high schools (HS) in Sydney, Australia.

This study takes a dynamic view of transfer as reusing and reshaping previous knowledge in new writing contexts to investigate how novice Japanese as a foreign language (JFL) writers draw on knowledge across languages to construct L1 and L2 texts. We analyzed L1 English and L2 Japanese argumentation essays by the same JFL writers (N = 19) and L1…

This article reports on two quasi-experimental studies that investigated the possible development and transfer of audience awareness in novice EFL writers as they engaged in online writing tasks through a Social Networking Service (SNS). Japanese students from two universities were asked to write, read, and comment on other students' writing once…

This study investigated and analyzed the use of rhetorical appeals, and the presence of hedges, and boosters in the argumentative essays of ESL learners. It is aimed at exploring the linguistic differences between male and female writers in terms of how they put forward their claims in an argument and how they appeal to their audience. The study…

Students enrolled in a basic communication course are required to self-examine their communication apprehension by means of the PRPSA (McCroskey 1970). The present study qualitatively examined pretest and posttest responses from 793 students enrolled in a basic communication course to assess their understanding of their communication apprehension.…

It is now commonly accepted that academic discourses tend to provide venues for participants to interact where the producer needs to display an awareness of the audience, and metadiscourse (MD) is the set of tools enabling the involved parties to establish relationships. MD strategies allow writers to project themselves into their work, signal…

This study examines the composing process and authorial agency of a college ESL writer as she remediated an argumentative essay into a multimodal digital video. Employing principles of sociosemiotic ethnography, and drawing on the concepts of resemiotization and recontextualization, the study investigated multiple types of data, including an…

The proliferation of online simulation games across the globe in many different languages offers Computer Assisted Language Learning (CALL) researchers an opportunity to examine how language learning occurs in such virtual environments. While there has recently been an increase in the number of exploratory studies involving learning experiences of…

The development of information and communication technologies has resulted in the emergence of new kinds of academic genres and literacies. The more recent social web applications empower learners to create online content in a collaborative way. This paper focuses on the use of wikis in the course of Effective Communication in English. It aims to…

Negotiating stance and carrying on social interaction in writing in educational contexts has been characterized by the choice of linguistic means away from explicit expressions of opinion representative of the informal relationship with the addressee towards the language that strives to conceal a subjective viewpoint and construes a formal…

The present study compared the rhetorical strategies for argumentative writing in Chinese and English composition textbooks. The textbooks were selected based on four criteria. The results of the study revealed that there are similarities and differences in Chinese and English argumentative writing. Both Chinese and English agree upon the function…

Presents guidelines for creating a language center newsletter. These include detailed planning, budgeting, defining your mission and its audience, projecting your image, dividing duties, finding people to work on your newsletter, adhering to a production schedule, careful editing, conducting interviews to gather information for stories, and…