ERIC Number: EJ064328
Record Type: Journal
Publication Date: 1972
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Will Rogers: Ironist as Persuader
Brown, William R.
Speech Monographs, 39, 3, 183-92, Aug 72
Drawing upon role theory, this essay examines Rogers' use of rhetorical irony as a means of persuasive influence.'' (Author)
Descriptors: American Culture, Attitude Change, Audience Participation, Irony, Persuasive Discourse, Rhetoric, Role Theory
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