Welcome to the Centennial Conference: 11 small, private liberal-arts colleges in the mid-Atlantic region that belong to the National Collegiate Athletic Association's Division III, where there are no sports scholarships to lure top-notch players. Instead, the contest to recruit the best athletes--a high-stakes game that has long defined only the…

This article describes the result of a recent report from the National Collegiate Athletic Association (NCAA) which has raised the hackles of some college officials who charge that the data are incomplete and that the NCAA has clouded the real fiscal value of sports programs. The study revealed the growing financial support colleges provide to…

Colleges are building luxurious wellness, fitness, and recreation centers in part to attract and retain students. They offer such features as rock-climbing walls, water slides, hot tubs, elevated tracks, massage rooms, racquetball courts, and wellness resource laboratories. Many college officials believe that investments in recreation are…