Young people are very interested in politics right now. In 2018, the voter turnout rate for youth between the ages of 18 and 29 doubled from the previous midterm election: from 13% to 28%. This group has also made up a disproportionate share of those participating in recent demonstrations protesting racism and anti-Black violence nationwide.…

A radio broadcast of Lyndon Johnson and Barry Goldwater during the 1964 election campaign can spark an engaging classroom discussion on candidates, campaign issues, and the role of media in elections.

Young people must systematically learn to become voters, and this is especially the case for those who grow up with little to no access to structured civic opportunities like extracurricular activities and community organizing. With those principles in mind, and based on 2018 research and experience with practitioners and partners, the authors…

Courses: Communication Theory, Nonverbal Communication, Public Speaking. Objective: At the end of this activity, students should be able to define key components of expectancy violations theory and apply the theory to analyze violations that occurred in Clint Eastwood's speech at the 2012 Republican National Convention.

This teaching case highlights the complex and unique strategic issues facing social media platform companies, using Facebook as the primary, motivating example. The case centers on the breach of trust that occurred when Cambridge Analytica acquired user data from 87 million Facebook accounts and then attempted to sway the 2016 U.S. Presidential…

Teaching about presidential elections at the elementary level can seem a bit daunting at times. Students are quick to share their strong opinions on the current candidates running for office. These opinions often involve repeating feelings and phrases shared by parents around the dinner table the night before. For the average seven- or…

With the 2016 presidential election right around the corner, geography provides a dynamic view of the spatial patterns and processes that shape the electorate. The major presidential campaigns know that a winning strategy must use geography to make informed decisions about where to allocate limited resources such as money and staff. In the end,…

A common observation on college campuses today is "students do not look up when walking on campus." It is often thought that such attachment to communication devices demonstrates a lack of connection to the "real world." This perspective exemplifies the need for faculty to connect with the "digital generation" and do…

Schools throughout the United States provide instruction on democracy, voting, and major institutions of government, but often excluded from the curriculum is a central reality of our political system: the role of money in elections. This article provides background information and pedagogical strategies to help teachers foster productive…

Kids learn by doing, which, experts agree, is the only real way to teach citizenship. This article presents election-year activities that stress action. These activities will show students what it means to be a good citizen. (Contains 6 online resources.)

Over the last 20 years, independent filmmakers have produced insightful documentaries of high profile political campaigns with behind-the-scenes footage. These documentaries offer inside looks and unique perspectives on electoral politics. This campaign season, consider "The War Room"; "A Perfect Candidate"; "Journeys With George;" "Chisholm '72";…

During the six weeks before the 2008 elections, I conducted a contest for the 72 students enrolled in my upper-division course Campaigns and Elections. Using contract prices posted by Intrade.com, an electronic gaming market based in Dublin, I asked students to choose among 10 political outcomes. The "contracts" earned by each choice…

The activities the authors propose in this article offer teachers a research-based, interactive, and relevant framework of study that can effectively introduce students to the presidential election process as well as encourage students to begin thinking about what types of leaders they will vote for in the future. The exercises embody the best…

On the morning of September 1, 1960, Herb Klein and Pierre Salinger met in the Mayflower Hotel in Washington, D.C., to discuss the details of what would be the first televised presidential debate. Klein was press secretary for Republican candidate Vice President Richard Nixon and Salinger was press secretary for Democratic candidate Senator John…

The first campaign commercials were aired on television in 1952, and from their inception, children have played a critical role in the framing of political ads. Understanding these frames provides important insight into a powerful communication element that is used to influence opinions by connecting with deeply held beliefs about American…