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Download full textGottlieb, Stephen S. – 1992
This digest examines the relationship between the political process and the media. The digest discusses the ramifications of advertising in politics; the role of the televised debate in elections; individual voter characteristics and the media; and media coverage and campaign awareness. Fifteen references are attached. (RS)
Descriptors: Audience Awareness, Audience Response, Debate, Mass Media Effects
Aiex, Nola Kortner; Gottlieb, Stephen S. – 2000
Noting that critics charge that news reporting focuses on the superficial, personal characteristics of candidates and ignores the issues underlying elections, this Digest examines the relationship between the political process and political communication through the media. It addresses the power of advertising, cyberspace political communication,…
Descriptors: Advertising, Elections, Higher Education, Internet
