Barack Obama's ascension to the highest elected office in America's land is surely a milestone in the American narrative. The events of Nov. 4, 2008, and Jan. 20, 2009, are marks of America's collective progress. In the course of the long campaign season, however, there is another date that also should be etched into American textbooks: March 18,…

A case study examined the political campaign consultants' role as rhetor by analyzing consultant Robert Squier's strategy for Mike Sturdivant's 1983 Mississippi gubernatorial campaign. The examination compared Squier's ideal model (a "single vision" strategy) with a second model drawn from empirical data. Squier's strategy for the…

In June 1997 a 25-minute television interview program, "The SAU Report," was born at Southern Arkansas University. In January 1998 a 15-minute radio news program titled "SAU Magazine" was produced by Advanced Radio Production students. As 1998 began, with coverage available for SAU student broadcasts, it made sense to encourage…

Scholars can learn much from analyzing discourse within a statewide political debate. A study used W. R. Fisher's theory of narrative rationality to analyze the first intra-party debate (April 16, 1990) between Republican candidates for Governor of Arkansas, Sheffield Nelson and Tommy Robinson, to ascertain the narrative rationality employed by…

The 1988 vice presidential campaign became a quagmire for Dan Quayle and the National Republican Party. To regain their footing and rehabilitate Quayle, the Republicans adopted two classic strategies for coping (often studied in the academy): rhetorical apologia and minimal exposure. During the campaign, an accusation was made that Quayle used his…

The 1988 Vice-Presidential debate between candidates Dan Quayle and Lloyd Bentsen served as a rhetorical forum for airing the policies and behaviors of each candidate. Elements of compliance-gaining and apologia were interrelated and overlapped throughout the debate. Both candidates effectively maneuvered these strategies and avoided direct…

To investigate the temporally ordered process in image and issue learning as it affects the voting decision, a study conducted a secondary analysis of panel survey data from Wisconsin during the 1976 presidential elections. The study hypothesized that, because of the difficulty in understanding complex issues, voters rely on image evaluations for…

A study examined the coverage of the 1984 Jesse Jackson presidential campaign in the "New York Times,""Washington Post,""Chicago Tribune," and "Los Angeles Times," noting (1) the number of stories that mention Jackson; (2) the total column inches devoted to the stories mentioning Jackson; (3) subject matter…

The National Education Association (NEA, with 1.8 million members) and the American Federation of Teachers (AFT, with 600,000 members) are politically powerful teacher unions attempting to change America's educational politics. With enormous financial and manpower resources, these unions maintain effective lobbying groups seeking favored…

To grasp what happened to the institutionalization of presidential debates in 1988 it will be useful to ask what is the future of party sponsorship of presidential debates. Given that sponsorship has been an issue discussed after every debate since 1960, either from a legal perspective (i.e. who can sponsor and remain in compliance with Federal…

Examines the legend Eugene Debs fostered, calling for a renewal of American virtue. Argues that a more sympathetic view of Debs' radicalism is achieved by looking at him against the Judeo-Christian tradition of Old Testament prophecy. (RAE)

In 1988, Jesse Jackson was the second most successful candidate for the Democratic presidential nomination, finishing behind Michael Dukakis. While Jackson displayed extraordinary rhetorical talent and articulated a view of America unlike that of other candidates, little scholarly attention has been paid to his rhetoric. Examination of four of…

The 1988 presidential race was predicted to be one in which women voters would determine the winner. In most polls taken prior to the nominating conventions, George Bush trailed Michael Dukakis and much of the difference was attributable to women voters. At the Republican convention in August, Republicans began a well-orchestrated effort to create…

A rhetorical analysis of the 1984 vice-presidential debate between George Bush and Geraldine Ferraro was conducted to determine argumentation tactics, argumentation flaws, reasoning strategies, and other rhetorical characteristics. The results indicated that the format of the debate allowed for little actual direct confrontation between…

A study examining voter responses to mug shots in newspapers found that they have a significant effect on a candidate's success in an election. The study was conducted after an Alton, Illinois, newspaper featured a full-page article on five candidates running for mayor, all but one of whom appeared dressed in a suit in a professional "mug…