Suggests that to use time and money to maximum effectiveness, a candidate should run a 2-level campaign, one directed at issues, the other at making his name known. (WM)

Outlines the results of a survey of seven school dictricts whose tax referenda failed. Includes a list of 40 reasons why districts lose in tax votes. (MD)

A study examined differences in the language of direct mail advertising used by political campaigns at different levels--national state, and local. Seventeen direct mail fund-raising political campaign letters were content analyzed with Wiseman and Schenck-Hamlin's typology of compliance-gaining techniques, language style and readability. The…

An aspect of the Lansing, Michigan desegregation process that is examined in this paper is the school elections which have been held since 1969. The purpose of this examination is to determine what, if any, reliable voting patterns can be found in the Lansing community relative to the desegregation process. The assumption underlying this analysis…

The student textbook describes voter registration, nominations, political campaigns, and elections in Georgia. It also shows how young citizens can participate in politics to solve problems which affect them directly. Although the textbook tells a fictional story about students within a city, the issues and information presented are truthful…