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Byerly, Carolyn M. – 1989
This paper focuses on the organized feminist resistance, during the 1970s, to the availability of both soft and hard-core pornography in mainstream films, magazines, and advertisements. A research review supports the contention that the power struggle between men and women as defined by the pornography issue merely reflects a deeper,…
Descriptors: Advertising, Feminism, Marketing, Mass Media Effects
Byerly, Carolyn M. – 1985
This manual presents background information and teaching activities for secondary school instruction on the relationship of sex roles and the media in American society. Section I provides background for teachers by defining basic terms, presenting a brief history of the mass media, and discussing why media are thought to play a strong role in…
Descriptors: Advertising, Females, Feminism, High Schools