The Along digital SEL product marketed to teachers by Gradient Learning and the Chan Zuckerberg Initiative (CZI) promises to help teachers establish strong relationships with their students via an exchange of personal reflections. In so doing, it collects intimate personal information from students about their lives. Faith Boninger and Alex Molnar…

Summit Public Schools (SPS), a California-based charter school network established in 2003, is widely promoted nationally as a success story to be emulated. A policy environment friendly to charter schools and digital technologies, together with hundreds of millions of dollars in technology industry contributions, enabled its growth and its…

A school-focused commercializing process over 100 years in the making has been turbo-charged by the rise of data-collecting digital educational platforms and a pandemic that has forced widespread use of distance learning. Alex Molnar and Faith Boninger explain how advertising to students creates what John Dewey would call "mis-educative…

Virtual learning and personalized learning have been at the forefront of education reform discussions for over a decade. Backed by almost $200 million philanthropic dollars from the Chan-Zuckerberg Initiative, the Gates Foundation, and others, Summit Public Schools has aggressively marketed its Summit Learning Platform to schools across the United…

Personalized learning programs are proliferating in schools across the United States, fueled by philanthropic dollars, tech industry lobbying, marketing by third-party vendors, and a policy environment that provides little guidance and few constraints. In this research brief, authors Faith Boninger, Alex Molnar, and Christopher M. Saldaña consider…

As schools continue to integrate technologies into every aspect of school life, those technologies are being harnessed to amplify corporate marketing and profit-making, extending the reach of commercializing activities into every aspect of students' school lives. Although marketers' school-focused efforts are often billed as "innovative"…

The COVID-19 pandemic has given the entire country a crash course in virtual education and digital education platforms. School leaders have been forced to consider a set of very imperfect options as they struggle to reopen their schools. This three-brief collection identifies key issues for school leaders to consider before adopting a digital…

Computer technology has made it possible to aggregate, collate, analyze, and store massive amounts of information about students. School districts and private companies that sell their services to the education market now regularly collect such information, raising significant issues about the privacy rights of students. Most school districts lack…

There is a lot of money to be made from marketing to children. Children make spending decisions about their own cash, they influence their parents' spending decisions--and they have their whole purchasing lives ahead of them. For these reasons, marketers have, over the years, done everything they can to create a "360-degree" marketing…

Digital technologies used by marketers continue to evolve. Sophisticated and personalized, they help ensure that today's children and adolescents are constantly connected and available to advertisers wherever they may roam. Moreover, because digital technologies enable extensive personalization, they amplify opportunities for marketers to take…