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Withers, D. Chris – CASE Currents, 1981
Ideas that have helped the University of Richmond win corporation support are identified: develop impact statements; research each prospect; schedule corporate days on campus; plan executive information sessions on campus; give return for support; use one gift to increase others; extend pledge period; use team approach; and thank donors. (MLW)
Descriptors: Accountability, Fund Raising, Higher Education, Industry
Murphy, Mary Kay – Currents, 1985
The case statement ranks as the most important piece of literature in a fund-raising campaign. It describes the purpose, program, and financial needs of the institution. Ways to approach writing case statements are provided. (MLW)
Descriptors: Donors, Financial Needs, Fund Raising, Higher Education
Hooyman, Nancy R.; Toms, Melissa – 1982
This paper describes the development campaign of the School of Social Work at the University of Washington, which has focused on funding proposals related to the older worker. The underlying approach of a development campaign, steps in researching the private sector, and basic points in writing proposals for foundations and corporations are…
Descriptors: Employees, Employer Employee Relationship, Fund Raising, Gerontology