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Pincus, J. David; And Others – 1989
To examine why public relations agency-client relationships frequently break down, a study investigated the sources of conflict between 25 southern California public relations agencies and their clients by having 30 agent/client pairs complete questionnaires. Of the 25 agencies, 12 agreed to participate; the 30 pairs were obtained because some…
Descriptors: Business Communication, Communication Research, Conflict, Interprofessional Relationship
Peer reviewed Peer reviewed
Pincus, J. David; Pincus, Karen V. – Public Relations Review, 1987
Reports on a national study of one segment of the professional services market: the accounting profession. Benchmark data on CPA firms' attitudes toward and uses of public relations are presented and practical and theoretical/research issues are discussed. (JC)
Descriptors: Accounting, Attitude Measures, Communication Audits, Information Dissemination