Several of the new agricultural universities in India have identified a special need to improve their communication capabilities through the better use of the mass media and other channels to narrow the communication gap between agricultural scientists, educators, and farmers. This paper discusses the basic concept, goals, administration,…

The Farmers Training and Functional Literacy Programme, initiated by the government of India in 1968, was an effort to translate into practice the concept of linking education (not only vocational training) to development, particularly for increasing production. The project, a joint enterprise of three government ministries, provides participating…