More and more colleges believe they should live for and with their communities, not just in them. Two ways to help bring about mutual understanding and appreciation are identified: establishing two-way communications with targeted groups and leaders, and building public appreciation through projects that meet community needs. (MLW)

Capital campaign strategies that helped rally support for seven community colleges are described. An attractive college profile, enthusiastic volunteers, effective training, community contacts, and high internal morale helped create good donor support. (MLW)

A science column featuring University of Kentucky research projects is offered to community newspapers in Kentucky free of charge. Suggestions for similar projects include emphasize personal contact, maintain the column's focus, establish a local tie-in, keep the piece short, edit carefully, make a professional presentation, etc. (MLW)

Three successful college-community relations programs include weekly televised conversations between president, students, faculty, and staff (University of Michigan); a neighborhood outreach and college awareness program (Virginia Wesleyan College); and a conference to help campus and community understand motives of and reactions to prejudice and…

Eleven examples of community relations programs that have earned CASE Recognition Awards in 1988 and 1989 are presented. The programs include school-college partnerships, programs for the needy, and programs for the community at large. (MLW)