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Ryu, Kiung; Cervero, Ronald M. – Adult Education Quarterly: A Journal of Research and Theory, 2011
Program planning activities are not culturally neutral but are replete with various cultural values and affected by them. This qualitative study was conducted in Korea and examines how cultural values influence educational planning in Korea. Specifically, the study was to examine how Confucian cultural values play out in educational planning in…
Descriptors: Educational Planning, Interests, Foreign Countries, Social Values
Cervero, Ronald M. – 1988
This book focuses on helping individuals to be effective educators and on helping improve the practice of continuing professional education. It identifies the elements of effective practice for continuing professional educators. The most common and important types of situations that continuing professional educators face, the range of choices open…
Descriptors: Adult Education, Adult Educators, Educational Development, Faculty Development
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Wilson, Arthur L.; Cervero, Ronald M. – Adult Learning, 1996
If planners want to be ethically responsible for the consequences of their work, all who are affected by the program should be at the planning table. The reality of planning is that those with the most power will construct programs according to their interests. Planners must take responsibility to foster substantive involvement. (JOW)
Descriptors: Adult Education, Ethics, Participation, Planning
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Yang, Baiyin; Cervero, Ronald M. – International Journal of Lifelong Education, 2001
Adult educators (n=226) recalled incidents of power and influence behaviors in designing and planning programs. Cluster analysis identified four behaviors: shotgun, tactician, ingratiator, and bystander. These power and influence styles related to organizational contexts. Planners' personal characteristics did not affect choice of style. (SK)
Descriptors: Adult Education, Educational Planning, Influences, Politics
Cervero, Ronald M.; Wilson, Arthur L. – 1994
This practical guide to the process of planning educational programs for adults explains the key challenges of planning in the real world of conflicting interests and power relations. Part 1 draws attention to the importance of program planning practice in adult education (Chapter 1) and offers a model of what adult educators actually do when…
Descriptors: Adult Education, Adult Programs, Educational Planning, Models
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Douglas, Kristen H.; Valentine, Thomas; Cervero, Ronald M. – Adult Basic Education, 1999
Adult-literacy administrators (n=224) ranked eight marketing strategies in the following order (highest first): communicating with publics, maximizing access, minimizing costs, promoting programs, planning responsively, understanding learners, conducting market research, and segmenting markets. The two rated lowest are those most highly rated by…
Descriptors: Administrator Attitudes, Adult Literacy, Literacy Education, Marketing
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Cervero, Ronald M.; Wilson, Arthur L. – Adult Education Quarterly, 1994
Explains four theoretical concepts: power, interests, negotiation, and responsibility. Combines them into a theory of program planning that encourages adult educators to nurture a democratic process, taking into account the power relations that support or threaten it. (SK)
Descriptors: Adult Education, Democracy, Educational Planning, Politics of Education
Cervero, Ronald M.; Wilson, Arthur L. – Jossey-Bass, An Imprint of Wiley, 2005
In this book, Ronald M. Cervero and Arthur L. Wilson offer a theory that accounts for planners' lived experience and provides a guide for developing effective educational programs for adults. The book presents three planning case studies that illustrate how power, interests, ethical commitment, and negotiation are central to planners' everyday…
Descriptors: Ethics, Adult Education, Case Studies, Program Development