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Campus-Corporate Partnerships: Payoffs and Perils.
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Hunt, Todd – 1995
A continuing partnership, such as between Johnson & Johnson and the public relations program in the School of Communication, Information and Library Studies at Rutgers, the State University, New Brunswick, New Jersey, sees the development of various benefits as well as perils. Such relationships begin with a contact phase, followed by…
Descriptors: Cooperative Programs, Corporate Support, Educational Benefits, Government School Relationship