Suggests a 10-point plan to increase visibility of a community college journalism department. Recommends such actions as locating the student newspaper office near an area where students gather socially and developing a speakers' bureau made up of current journalism students who will address local clubs and schools. (AEA)

Describes the development of a community college journalism curriculum that, among other accomplishments, increased course offerings from nine to 19 hours and moved from the English program to a separate mass communications division. (AEA)

Examines ways in which college journalism instructors can promote their programs in times of shrinking budgets. Provides over 40 suggestions for increasing student participation in journalism programs, funding special projects, and promoting greater departmental visibility on the college campus. Includes a "Top Ten" list of promotional activities.…

Describes advertising sales strategies to help faculty advisers of community college newspapers increase revenues. Argues that sales representatives should know their product well and maintain demographic information on the paper's readership. Includes strategies for organizing advertising staff, searching for potential clients, and taking charge…