Understanding one's competitive stance in a globally competitive environment provides the requisite awareness to maintain both competitive edge and institutional responsiveness. In this chapter, three case studies are presented to provide examples of ways in which strategic scanning can enhance the academic program development process and how…

In its most basic form, strategic planning is a process of anticipating change, identifying new opportunities, and executing strategy. The use of mixed methods, blending quantitative and qualitative analytical techniques and data, in the process of assembling a strategic plan can help to ensure a successful outcome. In this article, the author…

Five criteria for judging college or university performance indicators (PIs) used to guide strategic decision making are outlined. The criteria address: purpose; alignment of PIs throughout the organization or system; alignment of PIs across inputs, processes, and outcomes; capacity to accommodate a variety of evaluation methods; and utility in…

Franklin and Marshall College (Pennsylvania) has used institutional mission, strategic planning, lessons learned from previous experience, and sound general management principles to guide reallocation of resources during a period of financial constraint. The objective was repositioning, not retrenchment, and the resulting academic program is…

Sources of information on the topic of academic planning are presented. (Author/MLW)

The purpose of this research is to discuss development of the Logistical Tracking System (LTS)1 and evaluate the changes in processes and procedures at the University of Texas-Dallas (UT-Dallas) that were due to implementation of a new type of technology. The chapter elaborates on the positive and negative aspects of designing and constructing a…

Each institution has an existing planning style, and new approaches to academic planning must take into account institutionalized planning practices. Four planning styles are examined: needs assessment, program data, retrenchment and reallocation, and economic incentives. (Author/MLW)

This paper describes how various formal planning approaches were developed and applied at Pennsylvania State University. Phases (horizontal reduction, vertical reallocation, strategic planning, and strategic management) are identified as are principles including planning for change on the margins and continuity, providing for feedback, and…

The author describes practical steps for infusing the strategic plan throughout the organization. These steps have carried the University of Wisconsin--Madison effectively through two cycles of reaccreditation and planning. (Contains 1 figure.)

When real resources decline, demands change, or programs lose vitality, then a logical move is to reallocate resources to facilitate academic planning. Reallocation schemes and experiences at the University of Michigan-Ann Arbor and Oklahoma State University are described and compared. (Author/MLW)

The contemporary context and some recent trends affecting college program reviews or evaluations, current options in purposes and practices, and impacts on programs and institutions are discussed. It is recommended that the process be viewed as a contribution to the general knowledge base for campus constituencies rather than as "right answers"…

The roles of incentives in academic decision making are examined, potential uses of incentives in academic decision making are suggested, and research projects that promise to increase the understanding of desirable uses of incentives in academic planning are proposed. (Author/MLW)

Colleges and universities, it is suggested, can enhance their effectiveness by adopting a systems approach to organizing, planning, decision-making, and evaluating. A decentralized, participative model that emphasizes systematic planning and management by objectives is presented. (Author/MLW)

A State University of New York program is described in order to illustrate how self-assessment can serve two purposes: accreditation and sound institutional growth. In order to establish systems of self-assessment that support growth, the institution must identify and understand the obstacles it faces. (Author/MLW)

Needs assessment is seen as a viable tool to assist administrators and faculty members concerned about meeting client and community needs for programs. The identification and assessment of instructional program needs is discussed. A definition of need is provided. (Author/MLW)