To be successful, human resource development (HRD) managers must be marketers as well as trainers and performance engineers. The approach described in this article includes several components necessary to influence the outcomes of HRD decisions made by persons in higher positions. (Editor)

The guide lists the company name, location, and sales contact for the following types of resources: audio, furniture, instructional equipment, off-premise meeting locations, program controllers, programs, projectors and accessories, services, storage and shipping, video, and visuals production. (MS)

TRAINS (Training, Resource, Assessment, Intervention, and Network System), which can assist trainers in developing programs with transfer elements in them, is described. It enables trainees to do what they were trained to do, when they are supposed to do it, and where they are supposed to do it through generalized training. (CT)

Describes the human resources department at West Virginia University. Discusses the training needs assessment project, formation of an advisory committee, targets for training, budget restrictions, department faculty and staff, faculty attitudes about the program, training sites, use of video-based simulation, and how the program is currently…

Focuses on potential values (for example, saving time and money and presenting high quality materials) of using packaged courses or programs for training. Examines some objections to prepackaged materials. Offers planning and decision-making suggestions for choosing suitable materials. Proposes questions for evaluating commercial programs. (CSS)