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| Management by Objectives | 2 |
| Productivity | 2 |
| Program Development | 2 |
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Volkmann, M. Fredric – CASE Currents, 1983
Eight steps to set up a public relations program that is effective and therefore productive are identified: establish a plan, set priorities, propose budgets to coordinate with plans, keep track of progress, control and protect plans, communicate with staff, be accountable, and maintain a positive office environment. (MLW)
Descriptors: Budgeting, Higher Education, Management by Objectives, Needs Assessment
Stevenson, William W. – 1972
This paper presents a management by objectives system in three sections: a method of developing the organization's goals and objectives, a method for the development of personal job functions and performance objectives, and a method for the establishment of performance evaluation sessions. Key terms are defined. A rationale for developing…
Descriptors: Accountability, Evaluation Methods, Job Skills, Management by Objectives
