The major goal of the Right-to-Read program is to increase functional literacy so that, by 1980, 99% of the people in the United States who are under 16 years of age and 90% of those over 16 will be sufficiently competent as readers to function effectively as adults. This booklet suggests ways in which groups and organizations can initiate and support a special Right-to-Read program. The six sections of the booklet are devoted to advice for business and industry, community groups and organizations, educational institutions, local services and agencies, national organizations and associations, and recreational organizations and associations. (JM)