In response to dwindling enrollments and increasing competition from other postsecondary institutes and private training schools, the Southern Alberta Institute of Technology (SAIT) has developed a marketing plan to take advantage of existing opportunities. SAIT's Marketing Department focuses on developing a strong and unique institutional image…

During a one-year period from February 1985 to February 1986, a task force explored the possibility of a Weekend College for Otterbein College, a small liberal arts institution located in Westerville, Ohio. This report provides information on the myriad of considerations for developing a Weekend College program (e.g., staffing, budgeting,…

This document offers guidance to educators concerned with enhancing recruitment, retention, and graduation of American Indian adult students, especially in North Carolina. Following a summary and recommendations of the project committee, the guide traces the history of the Indian communities from 1900 to the present and outlines the educational…

With the decline of enrollment at a number of community colleges there is a demand for accurate enrollment projections, yet enrollment is increasingly difficult to forecast. Student body composition has changed markedly from the traditional 18 year old group as the percentage of women and part-time students and students' ages have increased. Also,…

Extracted from the April 3, 1980 Federal Register, revisions of the Migrant Education regulations are synthesized in this Spanish-English booklet. Revised regulations address program planning and evaluation; needs assessment; identification and recruitment of migrant children; and special discretionary projects for the coordination of migrant…

Although many community colleges need to increase their enrollments from new student populations, an inadequate job is being done to recruit women students. These community colleges must make a special effort to offer women students more than traditional options and to meet their educational needs. (JG)

A study to identify special programs for academically gifted students developed by community colleges in the 19-state North Central region is described. Barriers to program development, program characteristics, program management, faculty, student admission and maintenance requirements, program size and services, marketing and recruitment, and…

The variety of conventional and creative responses of U.S. higher education institutions to declining enrollments and related educational change is outlined, and the shift in the role of state governments in higher education is discussed. (MSE)

IN 1980, the president of Trenton State College directed the administrators for admissions, college relations, planning, and institutional research to develop and implement a marketing program to raise the average total SAT scores of entering freshmen from 927 to 1000. The accomplishment of this goal is described. (MLW)

Law schools' future is no more or less certain than that of higher education generally. The question is whether law schools can conserve the qualitative gains they have made in recent years, especially within a static or declining larger institution. Effective administration, cooperative faculty, and generous alumni are crucial. (MSE)

A program for adult women reentry students at a Long Island campus of the C. W. Post Center is chronicled from the development of a rationale through formation of an advisory committee, institution of a series of workshops, addition of motivation through financial aid, and offering of child care and other needed services. (MSE)

Discussed within a context of prospects and solutions for the eighties, addresses the current status of Black colleges, focusing on student, program, and institutional characteristics. Outlines several problems faced by Black colleges related to curriculum development, student recruitment and educational direction. (APM)

Colleges and universities are using innovative methods to improve services that affect the institution's enrollment-management function, primarily in registration and information management. Registrars' offices can also promote academic excellence by incorporating honors into transcripts, participate in student recruitment by providing timely…

A plan to reinvigorate the University of Minnesota focuses on undergraduate education, encouraging recruitment of top high school graduates, improved retention, closer faculty-student relationships, and improved campus social climate. Critics find the plan vague, student leaders decry lack of student involvement in planning, minority groups call…