In 1993, Chattanooga State Technical Community College (CSTCC), in Tennessee, experienced its first drop in enrollment in 7 years. In an effort to increase enrollment, the CSTCC adopted a new approach to marketing. First, external factors that indicated a potential further decline in enrollment were examined and a four-part strategy that included…

Designed to assist secondary and post-secondary educators develop community interactive science programs, this manual describes steps undertaken at New Mexico's Albuquerque Technical Vocational Institute to develop pre-college medical science programs that encourage local high school students to consider the college's medical technology program.…

This document reports on a project to conduct four to six in-service workshops for adult basic education (ABE) educators to develop their public speaking skills and create a speakers' bureau of ABE alumni. The goal of the speakers' bureau was to increase recruitment and retention of ABE students and improve public awareness of ABE. The packet of…

Truckee Meadows Community College (TMCC) is one of the four community colleges in the University of Nevada System (UNS) and, with over 10,000 students, is the second largest community college in the state. When first appointed in 1986, TMCC's new president established student recruitment as the top priority. Particular areas of concern were the…

Tompkins Cortland Community College (New York) developed a procedure to recruit and train potential dairy farm workers. A number of marketing efforts were undertaken: distribution of 150 recruitment posters, distribution of public service announcements to 27 area news agencies, 76 paid radio spots broadcast by 4 stations, and staff member…

This document consists of a final report, informational packet, and training manual. These materials are from a 1997-98 extension of a project during which several educational agencies used the Cumberland Valley (Pennsylvania) diploma model to develop their own high school diploma program for implementation. The report itself describes the diploma…

Designed to provide two-year college educators with guidelines and suggestions for program planning, design, delivery, and evaluation in the area of training for international trade, this book contains narratives on program development and sample materials that can be used as models. Chapter 1 describes the formation of partnerships to provide…

This study analyzed the demographic and scholastic characteristic differences between a nontraditional and traditional student cohort (total n=11,878) at Ferris State University (FSU) in Michigan, identified (through literature reviews) successful recruiting and retention activities for nontraditional students at other postsecondary educational…

The University of Arkansas at Little Rock Scholars Program is an honors curriculum for outstanding students. Based on the rationale that overseas language study in an appropriate cultural setting can be an exciting and efficient way to acquire cultural understanding and language proficiency in general, and oral fluency in particular, the new…

This publication discusses four models for technical preparation (tech prep): program organization; student progress; tech prep data collection and evaluation model; and school/community. The program organization model is divided into four sections. Section I, the business industry, and labor section, shows the flow from craft committee and…

Issues related to the implementation of the policy decision to make curriculum more global are discussed with examples from programs at the Ramapo College of New Jersey. Five principles for program development include a strategy incorporating both international and multicultural themes, and comprising research and training as well as undergraduate…

The purpose of a project was to work toward the reduction of sex bias and sex-role stereotyping in vocational education programs in the technical and skill centers in Dade County, Florida. To accomplish this goal, vocational teachers, counselors, and students attended inservice workshops focusing on equity issues. The project provided resources…

This resource book is intended to assist colleges and universities in developing literacy action programs to serve their communities. The following topics are covered: definitions of literacy and types of learners and programs; steps in starting a program (planning, first steps, and first meetings); guidelines for working with learners, community…

The programs offered by the College of Dentistry at the University of Florida (UF) were reviewed by an outside consultant in order to provide information on the State University System's vision of the college and its mission for Florida, the support base for the program, and current directions and anticipated fiscal and human forces that help…

This article presents a managerial experience with a web-based course on data base technology for enterprise management. The course has been developed and managed by a Department of Industrial Engineering in Brazil in a Public University. Project's managerial experiences are described covering its conception stage where the Virtual Learning…