This article discusses the story behind American University's brand campaign. Colleagues and peers are asking how American University developed a brand strategy--"KNOW/WONK" campaign that launched in fall 2010--that's original, authentic, and representative of AU's distinctive personality. What they really want to know is how AU got it through the…

Conventional wisdom says that the way to win more awards is to get researchers writing more proposals. Yet many incentives designed to stimulate proposal development can be hard on the bottom line, especially those that pay researchers for their time or to attend grant-writing workshops presented by outside consulting firms. This paper presents…

In the summer of 2012, the University of Arizona Libraries implemented an online training program to effectively train Access Services staff and student employees at a large academic research library. This article discusses the program, which was built using a course management system (D2L) and various e-Learning software applications (Articulate…

This article details the construction of a computer program to test cognitive processing differences in adolescents engaged in a standard presentation of tests versus a fantasy-based game presentation. The article will discuss the challenges of creating a replication of traditional psychological tests into a new medium which holds comparable…

Open educational resources (OERs) have the potential to reduce costs, improve quality, and increase access to educational opportunities. OER development and deployment is one path that could contribute to achieving education for all. This article builds on existing information and communication technology (ICT) implementation plans in Africa and…

Many companies struggle with the question of when to take a manual training process online. For most, the internal conflict comes from a belief that the course development costs will be astronomical, making the process cost-prohibitive. However, the facilities expense and that of hiring qualified professors, combined with the rising trend of busy…

The 2011 U.S. Government Evidence Summit on Protecting Children Outside of Family Care brought together leading researchers and technical experts to assess the available evidence to inform policies, strategies, and programs relevant to protecting children outside of family care in lower and middle income countries. While child vulnerabilities are…

As extensive reading becomes more commonplace in the EFL/ESL classroom, there is a rise in the number of instructors and administrators who are looking for cost-effective and space-saving methods to carry out extensive reading activities. Two extensive reading systems to respond to such concerns were developed with the support of a Grant-in-Aid…

The paper describes the procedure model AKUE, which aims at the improvement and assurance of quality and cost efficiency in the context of the introduction of e-learning and the development of digital learning material. AKUE divides the whole planning and implementation process into four different phases: analysis, conception, implementation, and…

In 2002 President Martin Jischke initiated a new era in strategic planning at Purdue. Under his leadership, strategic planning became a centralized activity with unit plans aligned to the university plan. Strategic goals were designed to have maximum impact, which would be measurable through metrics. Strategic planning at Purdue would be an…

Purpose: This paper aims to outline the financial implications, while deploying information and communication technologies for implementing e-learning, and to elucidate them, while implementing an e-learning project in a conventional university environment. Design/methodology/approach: The paper is a descriptive account of the various cost factors…

LED (light-emitting diode) technology is moving fast, and with justification, some facility managers have viewed it with a wary eye. Some LEDs on the market do not perform as promised, and the technology is changing rapidly. But new developments from the U.S. Department of Energy (DOE) now make it easier for facility managers to find LEDs that…

Many colleges and universities are expanding their current online offerings and creating new programs to address growing enrollment. Institutions often utilize online education as a method to serve more students while lowering instructional costs. While online education may be more cost effective in some situations, college decision makers need to…

Since September 2002, business leaders and educators have been examining the differences in business and educational leadership in a professional development partnership, titled, The Academy for Leadership in Education (ALE). This organization was created as a program to encourage the study of leadership and develop the capacity for mentoring new…

The amount of data available for the classroom teacher to inform instruction and increase student achievement has grown significantly in recent years. New technology-based assessments, analytical tools and reporting systems have joined traditional methods of assessing student learning. Unfortunately the training needed for teachers to access this…