These proceedings contain the papers and posters of the 5th International Conference on Educational Technologies 2017 (ICEduTech 2017), which has been organised by the International Association for Development of the Information Society and co-organised by the Western Sydney University, held in Sydney, Australia, 11-13 December 2017. ICEduTech is…

The discipline of geography in the United States has not done a good job of attracting people, other than Asians, from underrepresented ethnic groups. This article examines undergraduate geography programs in the United States to understand better the status of their ethnic diversity, particularly regarding Hispanics and African Americans, and to…

Integrated Basic Education and Skills Training (I-BEST) is an innovative program and strategy developed by the Washington (WA) State Board for Community and Technical Colleges (SBCTC) in conjunction with the state's 29 community colleges and five technical colleges. Its goal is to increase the rate at which adult basic education and…

Focus groups can be a useful tool for program promotion and development and recruitment in business administration. Participants and moderators must be carefully selected, and the interview guide should include open-ended questions. Generalizations drawn from the data should be made with caution. (SK)

Focuses on the creation of an undergraduate recruiting funnel directed at traditional-age students. Most colleges have recruiting funnels, a series of contacts that move a prospective student from initial contact through the campus visit to matriculation. Discusses goals and strategies to include in the design of successful recruiting funnels.…

In this article, we discuss the development of online courses in higher education in terms of the in- structional quality and economic costs. In our conceptual analysis, we point out problems in developing online courses with sufficient quality due to limited funds being made available for online course development. Moreover, economic costs exist…

The advantages of involving alumni in graduate program recruitment are outlined, and suggestions are given for the administration of these recruitment programs. (MSE)

The decreasing number of U.S. citizens with advanced degrees in the mathematical sciences is a growing concern. Also of concern is the small number of advanced degrees in the sciences going to African Americans, Latinos, and women. Several Research Experience for Undergraduates (REU) programs have been developed to address these issues. In this…

Vocational education has suffered enrollment problems simply because there are fewer students today than a few years ago. Other factors that have hurt vocational enrollments include recent efforts to increase the number of academic credits required for graduation, and in the case of area vocational-technical schools, negative attitudes toward…

Few colleges and universities actively recruit senior citizens or take action to remove real or perceived barriers to their enrollment in regularly scheduled classes. Describes a recruitment program to encourage older adults to enroll in regularly scheduled university classes. Used senior recruiters, themselves university students over the age of…

The evolution of the recruiting techniques used by the University of Arizona's pharmacology and toxicology graduate program are described, considerations in the development of recruitment efforts are discussed, and issues for the profession to examine in developing a long-term strategy for recruiting students are outlined. (MSE)

Considers that the issue behind English department recruitment is not the size of the major but the focus and pertinence of the curriculum, where success is defined by an effective articulation between what a faculty believes it has to offer and what serious, goal-oriented students--the sort wanted in the major in the first place--are looking to…

One recruiting activity that has proved successful for the past nine years at Virginia Polytechnic Institute and State University is DE (Distributive Education) Day. The article describes the techniques used to plan and conduct this event. (MW)

Describes the cooperative television advertising arrangement between Johnson County Community College (KS) and the Metropolitan Community College District (MO), which resulted in the lease and later in the production of public-service announcements to promote student recruitment. Outlines the project's development, problems, and successes.…

In continuing education, recruitment is the step whereby adults are inducted into a program of systematic learning; retention relates to the capacity of the program to transform the initial commitment into continuing participation. Adult students are more likely to initiate and to continue participation when recruitment and retention activities…