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Sabuncuoglu Aybar, Ayda; Gokaliler, Ebru – Turkish Online Journal of Distance Education, 2011
Nowadays organizations strive to find the ways to communicate with their target audiences by using varied advertising mediums because of the developments on the information communication technologies and the globalization. In this context, like the other institutions, the distance education institutions has to execute communication activities by…
Descriptors: Advertising, Distance Education, Audiences, Global Approach
Gold, J.; Aitken, C. K.; Dixon, H. G.; Lim, M. S. C.; Gouillou, M.; Spelman, T.; Wakefield, M.; Hellard, M. E. – Health Education Research, 2011
Mobile phone text messages (SMS) are a promising method of health promotion, but a simple and low cost way to obtain phone numbers is required to reach a wide population. We conducted a randomised controlled trial with simultaneous brief interventions to (i) evaluate effectiveness of messages related to safer sex and sun safety and (ii) pilot the…
Descriptors: Disease Control, Advertising, Health Promotion, Safety