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ERIC Number: EJ1472893
Record Type: Journal
Publication Date: 2025
Pages: 12
Abstractor: As Provided
ISBN: N/A
ISSN: ISSN-0744-8481
EISSN: EISSN-1940-3208
Available Date: 0000-00-00
A Mixed Methods Examination of a Text Message-Based mHealth Media Literacy Intervention for U.S. College Students amid the COVID-19 Pandemic
Journal of American College Health, v73 n4 p1741-1752 2025
Objective: During the COVID-19 pandemic, college students were navigating confusing and often conflicting information on social media. Media literacy can help people interpret information online. We developed and tested a text-message media literacy intervention designed for college students. Participants: 267 U.S. college students from a university in the Pacific Northwest. Methods: We used an explanatory mixed methods design with a pretest-posttest field experiment (N = 267) and in-depth interviews (N = 15) to test a text message-based media literacy intervention in April 2020. Results: The intervention influenced media literacy for source and interacted with elaboration to influence media literacy for content and COVID-19 expectancies. Interviews highlighted how media literacy can be bolstered by emphasizing the salience of the role the message source plays in message interpretation. Conclusions: A media literacy text message intervention can prompt college students to consider media literacy related to the source and impact health expectancies.
Taylor & Francis. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: 1The Edward R. Murrow College of Communication, Washington State University, Pullman, Washington, USA; 2The Murrow Center for Media and Health Promotion Research, Washington State University, Pullman, Washington, USA; 3Educational Psychology, Washington State University, Pullman, Washington, USA; 4Department of Arts, Communications, Languages, and Media, Hawaii Pacific University, Honolulu, Hawaii, USA