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Abedor, Allan J.; Gustafson, Kent L. – Audiovisual Instruction, 1971
Presented here are two different sets of criteria with which instructional developers evaluate projects and the profoundly different consequences they hold as to the type of development program which results. These two sets of criteria result from two basically different positions in instructional development - development of products versus…
Descriptors: Educational Technology, Evaluation Criteria, Evaluation Needs, Instructional Design