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Program Design	2
Program Evaluation	2
Teaching Methods	2
Accounting	1
Audiovisual Centers	1
Business Education	1
Curriculum Design	1
Educational Theories	1
Individualized Instruction	1
Instructional Development	1
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Marketing	1
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Remedial Instruction	1
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Business Education Forum

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Polisky, Mildred K.	1
Unger, Melvin J.	1

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Journal Articles	2
Reports - Descriptive	2
Reports - Evaluative	1
Reports - Research	1

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Accounting Instruction in a Business Learning Center.

Peer reviewed

Polisky, Mildred K. – Business Education Forum, 1981

Describes the individualized audiovisual approach to teaching beginning accounting at a Wisconsin technical college. Discusses how it began as a remedial lab, its theories of individualized instruction, how the pilot project worked, and why this method is used. (CT)

Descriptors: Accounting, Audiovisual Centers, Individualized Instruction, Learning Laboratories

The Development of an Instructional Model for a Basic Marketing Course, Using Jerome S. Bruner's Theory of Instruction as the Framework.

Peer reviewed

Unger, Melvin J. – Business Education Forum, 1980

A project was conducted to develop an instructional model for a course in basic marketing. Topics for the course were identified, a literature review was performed, and a strategy was developed. It was concluded that such a model would improve methods of teaching and curricular design. (CT)

Descriptors: Business Education, Curriculum Design, Educational Theories, Instructional Development