A framework is presented to identify programs with the highest potential for payoffs to management resulting from evaluation. Several program initiatives may be evaluated in organizations. Criteria for assessing needs and standards for prioritizing programs are presented. Evaluators must analyze alternatives and determine which one successfully…

Suggestions for enhancing use of evaluation studies (i.e., state-level mental health programs) are presented. Steps for maximizing evaluation utilization include marketing, planning, and conducting the evaluation; developing/focusing policy questions; translating findings; and making people pay attention to the results. These are processes for…