This chapter provides examples of innovative methods and tools to collect, analyze, and report both quantitative and qualitative data in student affairs assessment.

Twitter is increasingly being used by Extension educators as a teaching and program-marketing tool. It is not enough, however, to simply use Twitter to disseminate information. Steps must be taken to evaluate program impact with quantitative and qualitative data. This article described the following Twitter evaluation metrics: unique hashtags,…

Communicators create clear engagement strategies and compelling messages, relentlessly reaching out using the latest tools, tactics and techniques. But many communicators are not sure whether those efforts are penetrating or engaging key audiences, particularly with the fire hose of information flooding through emails and mainstream and social…

The U.S. Department of Education's Higher Education Center for Alcohol and Other Drug Abuse and Violence Prevention publishes "Catalyst," a newsletter covering current Alcohol and Other Drug Abuse and Violence (AODV) prevention issues at institutions of higher education. "Catalyst" discusses emerging issues and highlights…

This compendium is a companion document to the Maryland Sailor Online Public Information Network assessment final report, and contains detailed study findings, study data collection activity write-ups, detailed methodologies, data collection tools, and consultant notes on the uses of the study's data collection instruments. The purpose of the…