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Gordon, Jack – Training, 1986
Discusses the market for computer-based training (CBT) programs, the distribution and marketing of these programs, why CBT is different from other training products for corporate customers, evaluating CBT programs, the competition between CBT and video, and corporations wanting customized training programs. (CT)
Descriptors: Computer Assisted Instruction, Computer Software, Economic Factors, Marketing
Comerford, James P.; Carlson, Margaret – 1985
This paper describes the approach taken by the Office of Compensatory Education of the Michigan Department of Education to provide microcomputer training to Chapter 1 administrators. It reports on the two objectives of the study to evaluate the effects of the training program: (1) to assess the short term effects of teaching administrators to use…
Descriptors: Administrator Attitudes, Administrator Education, Computer Software, Data Processing
