STEM-to-public science communication is recognized as an important skill, but a pedagogical framework for teaching these skills is lacking. Collaborating with safety and science communication experts, an intervention was developed in a health and safety course for chemical engineering students. Students attended three science communication…

This article describes how an international education component for an Advertising and Society course was developed and taught for undergraduate students through a virtual collaboration between American and Dutch universities. The creation and implementation of a Collaborative Online International Learning (COIL) project for a major requirement…

This article describes the Social Entrepreneurship for Poverty Alleviation (SEPA) grant-writing program at Austin College. The SEPA program provides a service-learning experience in which students spend a summer writing grants with local nonprofit agencies. In the hope that others might choose to emulate our efforts, what follows is a detailed…

Current political polarization and competing priorities complicate development of sound education policy. Particularly troubling is the disconnect between research and policy, as decision makers rely more on the work of think tanks and advocacy groups than the knowledge base of the profession. The mismatch between higher education and policy…

Relationships are key to the success of everything higher education hopes to accomplish, from recruiting the next class to retaining them, guiding them to graduation, creating successful alumni, and fostering satisfied donors. Creation of those relationships can be engaged and facilitated by the technology, communications tools, and ideas…

This case study shares the research process of one upper level undergraduate research methods course for Communication Studies and Public Relations students at a mid-sized public college in the Northeastern United States. As a way to demonstrate both quantitative and qualitative research, students worked on survey design for three different…

A survey of 61 master's degree advertising programs reveals significant trends in program titles, curriculum design, course delivery, and students served. The results provide insight for current and planned master's degree programs as research predicts a continued increase in demand for master's education over the next decade. Survey results are…

The purpose of this study was to revisit Coombs' suggestions for teaching the crisis communication course using service-learning as a framework. The author sought to assess the effectiveness of using this method in terms of the benefits to both students and the partnering organization and students' perceptions of whether they met the learning…

River Trails School District 26--a K-8 public school district in Mount Prospect, Illinois, with 1,580 students--developed, implemented, and celebrated a student-centered public relations event that focused on reading and technology. The literacy and technology fair drew hundreds of parents, students, staff, and community members to the district…

Today's engineering graduates will solve tomorrow's problems in a world that is advancing faster and facing more critical challenges than ever before. This situation creates significant demand for engineering education to evolve in order to effectively prepare a diverse community of engineers for these challenges. Such concerns have led to the…

Suggestions are offered for planning and communicating what is done in summer agricultural programs through an outline format that is divided into four stages: plan, execute, report, and revise. (EA)

The key to evaluating government relations programs is to evaluate individual components separately. Some suggestions include: develop specific goals, evaluate relations developed in the contract- and grant-seeking process, assess the time frame for objectives, and recognize limits. (Author/MLW)

Describes development of a Public Relations Advisory Council composed of practitioners for the purpose of evaluating the public relations program at the University of Florida. (HTH)

Describes four successful public library programs for families and gives suggestions for planning programs and measuring their success. (LLS)