A total of 699 Appalachian families with preschool children were surveyed to gather information on the availability and use of television, radio and telephone in their homes. The survey was designed to assess the practicality of using television as one of the components of the Marketable Preschool Education (MPE) Program, an extension of the…

The suggestions for planning, running, and evaluating minority television programing presented in this handbook are based on the experience and example of the FIESTA project (Tucson, Arizona). After initiating the reader into the topic of minority programing, the document disucsses the following topics: broadcast research, origins of the FIESTA…

Notes that to succeed in television both the audience and what is trying to be achieved with them must be known. Also important is a knowledge of what appeals to the audience, what their needs and interests are, and how the educational objectives planned for them can connect with these characteristics. (Author/AM)

Based on the author's experiences in executive positions in both the British Broadcasting Corporation (BBC) and Independent Television (ITV), this survey offers his personal views on the purpose, achievement and shortcomings of the television industry. The history of the BBC and its commercial counterpart, ITV, is chronicled. After examining the…

A telephone survey was conducted in the TV Ontario major market areas to determine the potential for television based learning systems, which would include a television component, a variety of possible print components, and access to individual or group instruction by telephone or in person. The potential audience for a learning system of this…

Analyzes factors influencing market shares such as program characteristics, station characteristics, and market characteristics, and concludes that station characteristics are dominant factors in explaining variations in program ratings and the frequency assigned is the dominant station characteristic. (MH)

Six studies and an overview focus on the amount and character of the violence portrayed on television (TV), the circumstances and milieu in which this violent fare is created, and the formal and informal influences which affect the selection and prohibition of TV content. The overview serves as an introduction to the six studies and summarizes…

In early 1985, one of the new television channels resulting from the expansion of the Fort Smith TV Cable Company was allocated to Westark Community College (WCC). In July, a task force was appointed to develop recommendations regarding programming, policies, staffing, equipment, physical location, and organizational location. This report presents…

The results of a survey of four kinds of television-based educational programs are presented. The study examined the developmental steps which preceded the production of Sesame Street by Children's Television Workshop, of the Chicago TV College, of Telekolleg of Germany, and of the Advocates; the aim was to identify developmental models to be used…

Article examined the requirements a school would need to fulfill in order to produce their own TV programming. (RK)

Increasing interest in the concept of parents as educators of their children and the increasing availability to public groups of television air time make possible unique opportunities for teacher training. This paper describes the "Just for You" program, a television series for preschool children and their parents. The program is produced with the…

The early development, prebroadcast research, early production concepts, formative research, summative research, evolution of production, and promotion and outreach activities of "The Electric Company" (TEC) are presented. Conclusions discuss (1) the uncertainty of the future of TEC despite its success and positive reception as an…

An interview with William Kobin and James Swinehart on the health series being developed by Children's Television Workshop. (HB)