Children understand that media grant recognition and respect to racial groups that are positively portrayed. Approximately half of the programs in the 1999-2000 broadcast prime time entertainment programming exhibited some diversity in their opening credits casts. This study examined the nature of the portrayals of diversity. The study examined 10…

Because children today are growing up in an era of increasing racial and ethnic diversity and because television provides a steady educational influence on children's attitudes and perceptions, it is important to examine the extent to which television programming reflects diversity in all its forms. This study was commissioned by Children Now to…

This pamphlet presents the results of a series of focus groups comprised of Native American children and adolescents regarding their perceptions of race and class in the media. The results indicated that although some youth were concerned most about the absence of their group in the media, others were primarily concerned about stereotyped…

News media hold significant power and responsibility in focusing public attention on child-related issues. This document summarizes a study of news coverage of children in national media in 1994 and reports on the follow-up conducted in 1998. The follow-up study was based on a sample of national news coverage collected throughout November 1998…

Sports programming plays a significant role in the media messages that American boys receive today. To explore the messages that sports programming presents to its audience, this report relates the findings of a study that analyzed a representative selection of sports programs and their accompanying commercials; also presented are findings from a…