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Deal, John; Hegde, S. Aaron – International Journal of Teaching and Learning in Higher Education, 2013
This paper presents an innovative teaching technique, the utilization of a popular sitcom to teach an introductory economics course. Using clips from the television show "Seinfeld," instructors can present the oft-perceived difficult, yet basic, economic concepts in an amenable manner, which also enables the achieving of higher levels of…
Descriptors: Classification, Introductory Courses, Economics Education, Television