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Maddox, Lynda; Patino, Anthony; Kaltcheva, Velitchka D.; Pitta, Dennis A. – Journal of Advertising Education, 2018
This exploratory study demonstrates the effectiveness of using practice-based and client-focused active learning exercises to develop applied skills and better position the student as a candidate with both practical competencies and strong book knowledge. Findings from surveys of business managers indicate the need for real-world application of…
Descriptors: Teaching Methods, Advertising, Online Courses, Active Learning
LeRoy, Judith; LeRoy, David – 1995
In a study on public television viewing, data taken from KQED San Francisco (California) revealed that the pattern of "cume build-up" and viewing to program genres was absolutely similar in non-pledge and pledge months. The percentage of audience that watched 7 or more other pledge programs was well over 50% for many of the shows. These…
Descriptors: Audience Analysis, Data Collection, Evaluation Methods, Fund Raising
Datta, Lois-ellin – Journal of MultiDisciplinary Evaluation, 2007
The Randomized Control Trials (RCT) design and its quasi-experimental kissing cousin, the Comparison Group Trials (CGT), are golden to some and not even silver to others. At the center of the affection, at the vortex of the discomfort, are beliefs about what it takes to establish causality. These designs are considered primarily when the purpose…
Descriptors: Experimental Groups, Preschool Education, National Programs, Disadvantaged Youth

Lovelace, Valeria O.; And Others – Journal of Educational Television, 1994
Describes a four-year race relations curriculum developed by "Sesame Street" Research at Children's Television Workshop that was designed to be more explicit about physical and cultural differences and to encourage friendship between people of different races and cultures. Notes on the discussion following this presentation are included.…
Descriptors: Childrens Television, Cultural Differences, Cultural Interrelationships, Discussion
Kunkel, Dale; Farinola, Wendy Jo Maynard; Cope, Kirstie M.; Donnerstein, Edward; Biely, Erica; Zwarun, Lara – 1998
The V-chip is an electronic filtering device that parents can use to block the reception of sensitive or potentially harmful television programming they do not want their children to see. Given that the revised V-chip rating framework including content descriptors has been in effect for a full year, it becomes essential to examine how the array of…
Descriptors: Audience Awareness, Commercial Television, Content Analysis, Evaluation Methods
Soep, Elisabeth – Phi Delta Kappan, 2005
Educational researchers have paid little attention to "critique"--an activity young artists routinely use to assess and advance their creative projects. It is an activity from which they have a lot to learn, particularly in the context of community-based arts collaboratives. In school classrooms where teachers emphasize group projects…
Descriptors: Young Adults, Standardized Tests, Educational Researchers, Evaluation Methods
Fedorov, Alexander – Grantee Submission, 2003
The comparison of the Russian and American experience regarding media violence, standards for rating Russian media programs, and a course of study on media violence for students will have a significant impact upon Russian society, will raise Russian societal and governmental attention to the infringement of the Rights of the Child on the Russian…
Descriptors: Violence, Childrens Rights, Television, Programming (Broadcast)
Henrico County Public Schools, Glen Allen, VA. Virginia Vocational Curriculum and Resource Center. – 1996
Developed in Virginia, this publication contains task analysis guides to support selected tech prep programs that prepare students for careers in radio and television production. This guide contains the following elements: (1) a collection of secondary and postsecondary instructional objectives and performance measures that reflect the…
Descriptors: Behavioral Objectives, Community Colleges, Competence, Competency Based Education