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Direct linkAngulo, A. J.; Green, Susan K. – Innovative Higher Education, 2007
This study examined perceptions of college of education students and their experiences with Channel One, a privately-owned news service used in public education. Given that about one-third of middle and high schoolers in the US view the broadcast every school day, the authors surveyed 172 freshmen to discern their views and attitudes toward…
Descriptors: Preservice Teacher Education, Elementary Secondary Education, Public Education, Student Teacher Attitudes
Leland, John – Newsweek, 1997
Notes the correlation between television-viewing habits and children's level of creativity, aggressiveness, and social skills. Highlights better quality programming, noting that most of it is on cable rather than network television. Cautions against the less controllable factors such as commercials and "teasers" for other programs and movies. (HTH)
Descriptors: Infants, Mass Media Effects, Programming (Broadcast), Television Commercials
Download full textERIC Clearinghouse on Elementary and Early Childhood Education, Champaign, IL. – 1997
This digest addresses problems associated with children's excessive viewing of television programs and commercials and provides suggestions to help parents guide their children's television viewing. Children who watch television 3 to 5 hours a day have little time for other activities such as play, reading, and talking with others. Excessive…
Descriptors: Family Problems, Guidelines, Parent Responsibility, Parent Role
ERIC Clearinghouse on Elementary and Early Childhood Education, Urbana, IL. – 1994
This ERIC digest addresses problems associated with children's excessive viewing of television programs and commercials and provides suggestions to help parents guide their children's television viewing. Children who watch television 3 to 5 hours a day have little time for other activities such as play, reading, and talking with others. Excessive…
Descriptors: Family Problems, Guidelines, Parent Responsibility, Parent Role
Gutenko, Gregory – 1997
A study examined viewer recall of television commercial content as influenced by both commercial spot positioning within breaks and the congruence or dissonance of the affective (emotionally evocative) formats of the program contexts and commercials. Objectives were to determine whether commercials will have greater rates of viewer recall if: (1)…
Descriptors: Mass Media, Persuasive Discourse, Programming (Broadcast), Recall (Psychology)
Fox, Roy F. – 1997
Since 1989, Channel One has broadcast a 10-minute newscast with two minutes of commercials. In exchange for receiving the Channel One broadcast, schools promise that 90% of the students will watch Channel One for 92% of the time; that each program must be watched in its entirety; that a show cannot be interrupted; and that teachers cannot turn the…
Descriptors: Advertising, Childrens Television, Cognitive Processes, Educational Television
Notar, Ellen Elms – 1993
In the United States, people have become resistant to advertising because they live surrounded by messages. However, in China, the average viewer is relatively naive about the use of commercial messages. An attempt was made to teach Chinese college students semiotic analysis of television commercials. Observations of Chinese television were made…
Descriptors: Advertising, Affective Behavior, Broadcast Industry, Consumer Protection
Peer reviewedTiene, Drew – International Journal of Instructional Media, 1994
Teachers in junior high schools using the Channel One newscasts were surveyed. Results indicated high levels of support for the programming content, journalistic professionalism, and media production values. Teachers revealed most of its teenage audience is more aware of current events. A minority of respondents objected strongly to the…
Descriptors: Advertising, Audience Awareness, Critical Viewing, Educational Media
Blokhuis, Jason C. – American Educational Research Journal, 2008
If the notion of public and private spheres seems somehow quaint or old-fashioned, the distinction between public and private corporations will be that much more obscure. Yet Channel One broadcasts in a public school classroom are indisputably the result of a contract between a private corporation (Alloy Media + Marketing) and a public corporation…
Descriptors: Public Schools, Interests, Boards of Education, Corporations
Pryor, Debra; Knupfer, Nancy Nelson – 1997
This paper examines gender messages within television advertisements. Society is shaped by the suggestions of television advertisers who influence consumers' beliefs on how people should look or act, and many of these advertisements perpetuate stereotypes. Any consideration of the influence of gender stereotyping within TV advertising must first…
Descriptors: Advertising, Audience Response, Childrens Television, Gender Issues
Association for Education in Journalism and Mass Communication. – 1999
The Status of Women section of the Proceedings contains the following 8 papers: "Coverage of Mars Exploration: Media Messages about Women Scientists" (Karon R. Speckman and Lois A. Bichler); "The Case of President Clinton and the Feminists: Discourses of Feminism in the News" (Dustin Harp); "Liberal Feminist Theory and…
Descriptors: Asian Americans, Cartoons, Content Analysis, Females
Association for Education in Journalism and Mass Communication. – 2000
The Minorities and Communication Division section of the proceedings contains the following 10 papers: "Gender Stereotypes and Race in Music Videos: Cultivating Unreality" (Helena K. Sarkio); "Copycats, Conspirators and Bigots: Themes in Southern, Northern and Western Newspaper Editorial Portrayals of the Black Church-Burning…
Descriptors: Blacks, Body Image, Crime, Diversity (Institutional)
Messner, Mike; Hunt, Darnell; Dunbar, Michele; Chen, Perry; Lapp, Joan; Miller, Patti – 1999
Sports programming plays a significant role in the media messages that American boys receive today. To explore the messages that sports programming presents to its audience, this report relates the findings of a study that analyzed a representative selection of sports programs and their accompanying commercials; also presented are findings from a…
Descriptors: Adolescent Attitudes, Adolescents, Advertising, Athletics
